For people who don’t know why links are important, let’s just say that if you want to get traffic from the major search engines, they’re crucial. Links from other sites to your site are basically a ‘vote’ that tell search engines you are trusted and you are a good resource for whatever your content is about.
Believe it or not, a big portion of affiliate income is due to traffic via Google, and the difference between ranking second and ranking first can literally be thousands of dollars extra on your profit.
Your Website Should be Useful
Let’s take Wikipedia for example. People find Wikipedia full of helpful information. This is why people naturally want to go to Wikipedia. The point is search engines follow people. When people talk about you, the links will follow.
Submit Articles Based on Your Subject of Expertise
You can submit articles to a variety of websites including Ezine and Squidoo. At the bottom of your article, add a resource box that describes you and links back to your website.
Utilize Guest Posting
Find opportunities to guest blog about your area of expertise or your business. Search for keywords like “Submit Post,” “Write for Us” or “Become a Contributor” to find sites on which you may be able to submit a guest blog. Also, look for relevant blogs within your niche and pitch an idea for a guest post.
Submit videos related to your product or service. Choose popular sites like YouTube as well as sites that are unique to your industry. Link the videos back to your website or to relevant articles.
Submit your URL to link-building directories. Choose a generic directory like DMOZ or a directory that is unique to your industry. Follow submission instructions carefully for a better chance of acceptance.
Engage in social bookmarking. For example, link to your blog and post the link on Reddit, Digg or StumbleUpon.
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